71% of marketers are failing at content marketing in 2016. 8% more than in 2015. It’s time we did something. The marketing automation is the art of automating all the tasks that have little added value in marketing strategy in order to allow more time for value-added activities (select the right information to disseminate, exchange with influencers and customers…). It is these manual tasks, such as the delivery of content on different network (selection and dissemination), and therefore the marketing automation will be done by software that will automate all these low value added tasks.
The island of Reunion described as an earthly paradise. In the fifteenth century it is situated nominal Arab sailors on a map, since in 1516 the Portuguese Pedro Mascarenhas rediscovered the island, which he called the Mascarene. In 1638, the day of the feast of St. Paul, the French Salomom Goubet, vessel commander of the St. Alexis, landed in a bay he named St. Paul. But still visit today, he said the French island.